Section Overview
Section Overview Video
Part 2: The Franchise 5 Program
Section Overview
Section 2.1 - Define Your Best Prospects & Create a Clear Strategy to Grow
Exercise 4: Defining Your Ideal Franchisee Prospect
Exercise 5: Establishing Your Vision for the Future
Section Overview
Section 2.2 - Identify Your Top Five Markets
Exercise 6: Identifying the Demographics of Your Current Customers
Exercise 7: Identifying Trends in Your Current Market's Physical Location
Section Overview
Section 2.3 - Establish a Plan to Infiltrate Those Targeted Markets
Exercise 8: Compiling Contacts for Franchise Connections
Resource 1: Reaching Out to Community Influencers
Resource 2: What to Look for in a PR Firm
Section Overview
Section 2.4 - Strategize for Smart Growth
Exercise 9: Setting Your Franchise Apart from the Competition
Resource 3: How to Onboard Prospective Franchisees
Resource 4: Sample Franchisee Prospect Initial Application
Resource 5: Sample Franchisee Prospect Rejection Letter
Resource 6: Sample In-Depth Franchisee Application
Resource 7: How to Host an Effective Discovery Day
Section Overview
Section 2.5 - Develop a Quality Training Program for Franchisees
Exercise 10: Establishing Your Franchisee Training Regimen
Conclusion to the Course Video
Post-Course Feedback Questionnaire
